Game Marketing

How Flappy Bird made app developer $50000 a day
The National
And that has broadened what constitutes innovation in game design. “The mobile audience is … “Analytics are now an essential part of the culture,” says Bertrand Schmitt, chief executive of mobile marketing company App Annie. “Optimisation is now

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Gamasutra (blog)
Developer Interview – Star Trux
Gamasutra (blog)
A couple of years later, while at Atari, I presented the idea of Star Trux to the Atari marketing department. Then, Atari went out of business. … Even so, I went ahead and created all the in-game objects using Autodesk Maya. The Star Trux ship had a

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Iraqi Shadow of the Colossus is hardcore (plus more fun with bootlegs) 【Photos】
ROCKETNEWS24
Moreover, his in-game steed Agro lacks the flaming hooves seen here. Apparently, if you're selling illegally … Because if fame and boobs are both powerful persuasive forces, famous boobs must be the best marketing tool of all. Sources: Jin, Inside Games

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ExtremeTech
The state of 4K gaming: We're glitching our way to gaming nirvana
ExtremeTech
In BioShock Infinite, you can't read in-game texts or descriptions of objects without putting your nose against the monitor. Sometimes the games … The whole “retina display” language is just something Apple came up with for marketing. The human eye

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The worst thing about the Samsung Galaxy S5
BGR
It was a feat even more impressive than the legendary home run Babe Ruth called in game 3 of the 1932 World Series. Samsung is clearly very good at spotting trends. It took the concept of a smartphone … Yes, of course smartphones are much easier to

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That Wedding Band on 'Game of Thrones' was Sigur Ros
Wall Street Journal (blog)
Orri Páll Dýrason, Georg Hólm and Jón Þór (Jónsi) Birgisson of the Icelandic band, Sigur Rós, as tehy appeared in “Game of Thrones.” Macall B. … HBO recently released a mixtape as a marketing move, which featured rappers such as Big Boi and Wale.

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One in 450 new players 'yields half of their freemium mobile revenue'
Computer Business Review
The app marketing firm added that 53% of freemium revenue, generated by purchases of in-app items or add-ons, falls within the first week of play, with charts showing a shrinking long tail of revenue as the weeks go by. "It is imperative to make every

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Browns draft needs: Quarterback
ESPN Cleveland
Remember, Hoyer took over in Game 3 just as the 0-2 team was reeling from the stunning trade of running back Trent Richardson. In the raucous Metrodome, Hoyer overcame three Vikings interceptions and led the … His size (5-11 ¾, 207 pounds) and

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Artesyn Embedded Technologies Enhances Support for Over the Top Network
EIN News (press release)
They can handle a wide range of audio applications, including Voice over IP, videoconferencing, in-game chat, and remote live music performances. "The addition of these codecs underlines our continued development of this innovative product line and

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Artesyn Embedded Technologies Enhances Support for Over the Top Network
MarketWatch
They can handle a wide range of audio applications, including Voice over IP, videoconferencing, in-game chat, and remote live music performances. "The addition of these codecs underlines our continued development of this innovative product line and

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