Heineken incorporates QR codes into the Open’er Music Festival for better … – QR Code Press

by on February 18, 2012

Heineken incorporates QR codes into the Open'er Music Festival for better
QR Code Press
According to the Poland marketing manager for Heineken, David Lette, by creating the QR code sticker and printing it off, it is declaring to other people that the code wearer is looking to meet new people, and encourages other people to approach the


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